Tuesday, 4 November 2014

Research: Typography - Mr Smith

Typography

Typography is a way of arranging and presenting text through the size, design and colour to the audience. The typography give the audience an idea indication of what the film is about. It is essential information that connect with the audience so they know more about the production.

Examples
For the film 'Black Swan' the title of the film is shown in white with a black background, this makes the title over take the black background  against the dark images around the title, the title is shown written like the swan, this allows the audience to understand straight that this is a psychological thriller as the title plays with the audience sights. the colour white  has  connotation of 'purity' however it could also been used purposely to confuse the audience  and change their expectations of the film so that they can be shocked  and surprise while watching the actual film. 


This picture of the typography of the opening scene of "seven"

This is a picture of the typography of the opening scene of the film 'Scream'. At the start of the film the writing is white and simple until it starts flicking red and it finally turns red. The colour red connote danger, blood and anger this turns the sets mood of the film - the atmosphere  be calming for the audience until there is a disturbance which makes it completely change. 


 

1 comment:

  1. This post is too basic and missing quite a lot of detail...

    - Needs more exaples from other styles and genres of films to show you understand what typography is.
    - Need some examples of what you would want/like to do (either similar ones or ones you've downloaded) and again you need to link that to the affect/effect you want this to have on the audience watching it.

    ReplyDelete